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Digital Marketing Lead, APAC

  • Singapore

Lead regional digital marketing strategy and execution for APAC, focused on new customer acquisition and full-funnel performance. Role sits in the regional marketing team reporting to the VP of Marketing, APAC and is based in Singapore.

What you'll do

  • Define and run multi-market web and digital marketing strategy across APAC
  • Coordinate regional campaigns with country marketers and global digital teams
  • Plan, execute, and optimize demand generation across paid channels
  • Manage regional web localization, landing pages, and UX personalization
  • Oversee agencies, media buyers, budgets, and performance analytics

What they're looking for

  • 10+ years in B2B digital marketing with net-new acquisition focus
  • 5+ years leading teams and developing regional APAC teams
  • Hands-on mastery of full-funnel digital tactics and martech tools
  • Experience partnering with commercial/sales teams on revenue goals
  • Willingness to travel up to 20%+ across APAC

Skills

  • SEO
  • SEM
  • Paid Social
  • Programmatic
  • GA4
  • Salesforce
  • Marketo
  • Looker

Summary written by StartupJobs from the company's listing. The full listing is on the company's website.

This job comes from the career page of Adyen. We link straight to the source.

Apply on the company website

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